Norm is a retired lawyer and landowner who wants to preserve the natural beauty of his community's environment, and help address climate change at the same time. As President of the foundation, Norm spearheads the hard work of turning a seedling organization into a large scale carbon sink.

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Larson is a dynamic leader. He has driven development of the foundation's financial management strategy, IT infrastructure, and strategic partnership network. His mastery of system optimization was honed at Tesla, Inc, where he had an outsized positive impact on field operations in North America. His passion for effective carbon sequestration and strategic vision continues to drive the foundation's growth.

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Amanda brings a multidisciplinary background in landscape design, urban forestry, and environmental restoration to lead innovative climate solutions as our Executive Director. With experience spanning nonprofit, government, and private sectors, she specializes in mobilizing community-driven conservation efforts that promote ecological resilience and carbon sequestration.